About Us

About Unwoke Swag

Unwoke Swag was born out of frustration with the way the woke mindset has taken over our schools, our workplaces, and society as a whole. As a Gen X-er with a family, I’ve seen firsthand the damage that this ideology can do. It’s time to push back, and that’s exactly why I created this site.

With a background in the apparel industry, I decided to combine my expertise in apparel products with my passion for standing up against this cultural shift. Unwoke Swag is more than just a store—it’s a platform where people can wear their opinions on their sleeves, unapologetically. Every piece of apparel we offer is a statement, a way to voice your stance against the woke mind virus and reclaim the conversation.

Whether you're tired of cancel culture, critical of the new social norms, or simply want to express your beliefs without fear, Unwoke Swag has something for you. This brand isn’t about following the crowd. It’s about standing strong, staying true to who you are, and making your voice heard.

Welcome to I Woke Swag—where free speech meets fearless style.